Sparks Fire Station 5
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Tourism and gaming will always be part of Sparks’ identity. But if we want a stronger, more resilient future - one that can withstand recessions, pandemics, and unexpected crises - we must continue to diversify our local economy. That means bringing in industries that offer stable, long-term jobs that support working families and grow with our community.
And we’re already seeing real progress. Thanks to the work of EDAWN and forward-thinking regional leaders, companies like CASIO have set up shop in Sparks. Sierra Nevada Corporation, a national leader in aerospace, is helping shape America’s future in space - right here in our city. Sparks is also becoming a hub for film, media, and live broadcast production, with local talent producing high-quality content for local, regional, and national audiences.
This momentum is real - but it’s just the beginning.
The truth is, the next 100 years will bring new challenges: more economic downturns, more climate-related threats, maybe another pandemic. I may not be here to see it - but that’s exactly why we have to plan for it. Many of the budget problems we face today were caused by decisions made in 1961 - by leaders who failed to plan for the world we live in now.
We can do better. We must do better.
Let’s build an economy that doesn’t just survive, but thrives - no matter what the future brings. Let’s invest in a Sparks and Ward 2 that’s prepared, prosperous, and built to last, together.